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Free tools / Why your site loses customers

Find out why your website loses customers

The specific gaps on your page that stop a visitor paying, each with what to change, read off your live site.

Honest, free, no signup. We read the page and tell you what's costing you customers.

Example read of a local bakery's site

Your site, honestly

The page sells the bread beautifully but never tells a first-time visitor how to order, what it costs, or whether you deliver.

3gaps costing you customers
3fixes you can make today
1

No prices anywhere on the homepage

The fix

Add a short price list, or a 'loaves from £4' line under the hero, so visitors know you're in their budget.

2

Ordering is hidden behind a phone number

The fix

Put one 'Order for collection' button above the fold that opens a simple form.

3

The delivery area is never mentioned

The fix

Next to the order button, name the postcodes you deliver to, or say collection only.

Paste your site and get the honest gaps costing you customers, and how to fix each.

Your website is the first thing a potential customer judges. Paste it and Kasspian reads the page like a first-time buyer, then tells you, honestly, what's missing that's costing you the sale.

Most sites lose customers not because the product is weak, but because the page never answers the buyer's questions: who it's for, what they get, what it costs, and what to do next. A visitor who has to guess just leaves.

This tool reads your page the way a first-time visitor would and names the specific gaps (no pricing anywhere, never says who it's for, no clear next step) plus the concrete fix for each. The honest critique you'd pay a consultant for, free and instant.

It's one slice of how Kasspian works. The full read covers who actually pays, the marketing channels worth your time (and which to skip), and how founders like you got their first paying customers.

Want proof it’s not made up? See real ideas run through this tool: the buyer, the spots, and the opener actually sent.

Questions

3 answered
1

Why isn't my website converting?

Usually the page never answers a first-time buyer's four questions: who it's for, what they get, what it costs, and what to do next. Paste your URL and this tool names the specific gaps plus the fix for each.

2

How do I audit my landing page for free?

Paste the URL above and Kasspian reads it like a first-time visitor, then lists what's missing or unclear and how to fix each. Free, no signup. It's the honest critique you'd normally pay a consultant for.

3

What makes a landing page convert?

A clear answer to who it's for, the value, the price, and one obvious next step, all visible without scrolling or guessing. When a visitor has to work it out, they leave.