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Kasspian
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Kasspian vs Brand24

Brand24 does one job. Kasspian does a different one.

AI-powered social listening and media monitoring: mentions, sentiment, reach and reputation metrics across Facebook, Instagram, X, news, blogs, Reddit and LinkedIn, sold to marketing teams and brands.

Every figure below was read from Brand24’s own site on 27 August 2026. Check it before you buy, prices move.

From their own page

What Brand24 is

Pricing
Individual $199/mo, Team $299/mo, Pro $399/mo, Business $599/mo, Enterprise from $1,499/mo, at the promotional prices their pricing page showed when checked (list prices $249 to $699).
Sources
Facebook, Instagram, X, news, blogs, other socials, with Reddit and LinkedIn in the source table.
Built for
Brands and marketing teams measuring mentions, sentiment and reach, not founders hunting individual buyers.

Side by side

The actual difference

Brand24

Brand24 is real enterprise social listening: dashboards, sentiment, reach estimates, PDF reports, the machinery a marketing team needs to measure a brand across the whole social web. At $199 to $599 a month it is priced for companies that have a brand to measure.

Kasspian

A founder with zero customers has nothing to measure yet. Kasspian's job starts earlier: given what you sell, name the rooms where your first buyers already ask, check the posting rules, write the first reply, and track whether anyone answered. It is $19 a month because the buyer is one person, and it hands you conversations, not dashboards.

Be honest

Use Brand24, not Kasspian, when

  • You are a marketing team with a live brand and need mentions, sentiment and reach measured across the social web.
  • You need reporting you can put in front of a client or a boss: PDFs, comparisons, share-of-voice.
  • Volume matters: thousands of mentions a month across many channels, deduplicated and scored.

The other way

Use Kasspian when

  • You are pre-revenue or early and $199/mo buys a dashboard about a brand nobody mentions yet.
  • You need the next customer, not the mention count: named rooms, live threads, rules checks and drafted replies.
  • One founder does the marketing, in the evenings, and wants one clear move a week rather than a monitoring workflow.

Describe your business and read the answer before you pay anything. Free tier, no card, and the rooms come with whether you are allowed to post in them.

Questions

Questions

Is Kasspian a Brand24 alternative?
For a marketing team measuring a brand, no, keep Brand24, that is its actual job. For a founder who typed 'brand24 alternative' because $199/mo is a lot to watch an empty dashboard, yes: Kasspian finds where your first buyers already ask and writes the outreach, for $19/mo.
How much does Brand24 cost?
Their pricing page showed Individual at $199/mo, Team $299/mo, Pro $399/mo, Business $599/mo and Enterprise from $1,499/mo when this page was last checked, with higher list prices struck through.
How much does Kasspian cost?
Free is $0 and includes two idea reads with real web sources and two get-customers plans, no card. Pro is $19/mo for unlimited. Agency is $299/mo for people running this across a book of clients.

Receipts

Where these figures came from

Brand24 is their trademark, not ours. Nothing here is endorsed by them.

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